Business and Computer Science

Theme 1: Investigating Small Business

Adapting existing products
Finding new products based on the original one.
Aims
An overall or long-term target for an individual or a business.
Aims/Objectives
A clear, measurable goal, so success or failure is clear to see.
Asset
Any item of value that a business owns, such as its machinery or premises.
Branding
The process of creating a distinct identity for a product or business which highlights how it is different from competing products or businesses, through using a logo, name or creating a personality.
Break-even level of output
The point where revenue received meets all of the costs of a business.
Business decisions
Choices that have to be made by a business, usually within a short time period.
Business failure (insolvency)
The collapse of a business, probably leading to its closure.
Business plan
A detailed document setting out the marketing and financial thinking behind a proposed new business.
Cash flow forecast
Estimating the cash inflows and outflows of a business over a future time period.
Cash-Flow
The money coming into and going out of a business within a period of time.
Competition
The rivalry that exists between businesses selling products.
Competitive Advantage
A feature of a business that helps it to succeed against competitors.
Competitive environment
The strength of competition between companies in the same market.
Consumer
The person who ultimately uses (or consumes) a product.
Consumer Income
The amount households have available to spend after income taxes have been deducted.
Consumer Law
Acts of Parliament that are intended to protect customers from misleading or dangerous practices by companies.
Consumer rights
Laws that empower the consumer to demand certain minimum standards from every business supplier.
Convenience
The ability of a product to fit in with a customer's lifestyle or routine.
Crowd funding
Raising capital online from many small investors (but not through the stock market).
Customer needs
What customers require when they purchase a product. There are four main customer needs: price, quality, choice and convenience.
Data
Information, particularly statistics, that can be collected and analysed.
Demographics
The characteristics of a population, such as age, gender, race, nationality, disability, and occupation.
Digital Communication
Messages or conversations conducted via email, text, or social media.
Discrimination
When someone is treated differently to someone else because of a particular characteristic, such as a disability, their ethnicity, or their sex.
Dynamic nature of business
The idea that business is ever-changing because external factors, such as technology, are always changing.
e-Commerce
Using the internet to carry out business transactions.
Economic climate
Like the weather, the economy can run cold or hot, the economic climate is a measurement of the level of economic activity within a country, which might be promising or worrying.
Economy
The system by which money is produced.
Enterprise
Entrepreneurial activity (can also mean a business or company).
Entrepreneur
A person who sets up a business and takes on financial risks in the hope of profit.
Ethics
Moral principles or standards that guide the behaviour of a person or business.
Exchange rate
The value of one currency expressed in terms of another.
Exports
Goods and services that are sold to other countries.
Fixed costs
Costs that do not change when output changes.
Focus group
A group discussion among people selected from the target market; it draws on psychology to provide qualitative insights into consumer attitudes.
Franchise
The right given by one business to another to sell goods or services using its name.
Franchising
Paying a franchise owner for the right to use an established business name, branding, and business methods.
Globalisation
The process of businesses increasingly operating on an international scale, buying, and selling in different countries to exploit lower costs and identify new markets.
Goods
Any physical product a consumer can buy (natural or manufactured).
Government Taxation
Charges placed by the government on goods, imported goods, and the incomes of individuals and companies.
Gross Profit
The amount of profit that a business makes before the cost of sales are deducted.
Independence
The need by many business owners to make their own decisions and be their own boss.
Inflation
An increase in the general level of prices in an economy over time.
Innovation
The act of creating new products or processes.
Insolvency
When a business lacks the cash to pay its debts when they fall due.
Interest
The charge made by banks for the cash they have lent to a business or individual, as a fixed cost.
Interest rate
The annual cost of borrowing money from a bank and the annual return of saving money with a bank.
Labour
Workers or the workforce.
Legislation
Laws passed by Acts of Parliament which must be adhered to by businesses and individuals.
Limited Liability
Where shareholders of the business can only lose the amount they originally invested in the company because the owners and the company are treated as legally separate.
Loans
A fixed sum of money lent by a bank to an individual or a business for a specific purpose, which must be repaid with interest in set payments over an agreed period of time.
Margin of safety
The difference between the planned level of output and the break-even level of output
Market map
Measuring where existing brands sit on a two-factor grid, for example young/old compared with high price/low price.
Market research
The process of gathering information about the market and customers' needs and wants in order to help inform business decisions, including product design and marketing.
Market segment
A part of a market where consumers share similar characteristics such as; age, gender, geographical location, occupation.
Market Segmentation
The dividing up of a market to meet the needs of consumers with similar preferences.
Market share
The percentage of a market held by one company or brand.
Net cash-flow
The difference between cash inflows and cash outflows, in a period of time.
Obsolete
A good or service which has become out of date.
Opening balance
The closing balance at the end of the previous time period.
Original ideas
Ideas that have not been done before.
Overdraft
The ability for a business to go into a negative balance on their current account.
Partnership
A business which is owned by more than one person which has unlimited liability.
Payment systems
Different ways of paying for goods and services digitally/electronically.
Place
The method by which the business distributes the good or service to the consumer, it includes selling products to retailers and getting the products displayed in prominent positions.
Pressure groups
An organisation that tries to influence the decision making of a business or government.
Price
The amount a business charges consumers for a good or service.
Primary research
Research conducted first hand, it is tailored to a company's specific needs.
Private limited company Ltd
A business that has limited liability whose shares are not traded on the stock exchange.
Product
A good or service sold to consumers.
Product differentiation
Where a product has unique features that makes it stand out from other similar products in the market.
Profit
The difference between revenue and total costs. If the figure is negative, the business is making a loss.
Promotion
Methods used to encourage potential consumers to purchase a good or service from a business.
Public limited company Plc
A business that has limited liability whose shares are traded on the stock exchange.
Qualitative data
Research that involves collecting opinions from potential consumers.
Quantitative data
Research that involves collecting numerical information.
Resources
The factors of production such as labour that are required to successfully run a business.
Retained profits
The profit made by a business that is not paid to shareholders and is used as an internal source of finance.
Revenue
The income that a business receives from its sales (selling price multiplied by quantity of goods sold).
Revenue/Sales Revenue
The amount of money that comes in from a business's sales.
Risk and reward
The balance between potential profit in the future and the initial costs of setting up an enterprise.
Secondary research
Research that a company does not collect for a specific purpose itself and can be found in places such as the internet.
Services
Providing useful ways to help people live their lives, for example shops, restaurants, and hospitals.
Share Capital
The raising of capital by selling new shares in a company.
Shareholders
Investors who are part-owners of a company.
Social media
Any form of electronic communication that allows users to share content.
Social objective
Business goals that are non-financial and designed to meet a social/community need.
Sole Trader
A business owned by one person which has unlimited liability.
Stakeholder
Anyone who has an interest in the activities of a business, such as its workers, its suppliers, its directors, the local community, and the government.
Start-up
A new business, usually with only a small number of employees.
Target market
A particular group of consumers at which a business aims its products and services.
Total costs
All the costs of a business, found by adding fixed and variable costs. (Fixed plus variable costs for a time period)
Trade credit
Where a business buys raw materials from its suppliers, but pays in cash at a later date.
Unemployment
When someone of working age wants a job but cannot get one.
Unique Selling Point (USP)
Something that makes a product stand out from its competitors
Unlimited liability
A situation where the business and the owner are treated legally as one and the same. Thus, any debts incurred by the business have to be settled by the owner(s).
Value added
The difference between the selling price of the product and the cost of the factor inputs.
Variable costs
Costs that change when output changes.
Venture Capital
Investment of cash from individual or groups of individuals into a private limited company.

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Theme 2: Building a Business

Aesthetics
The visual attractiveness of something.
Application form
A document completed by a potential employee when they apply for a job.
Autonomy
Independence or the freedom to make your own decisions.
Average rate of return
Average annual profit as a percentage of the cost of the investment. This shows profitability and can be compared with the interest rates available on bank deposit accounts.
Bar gate stock graph
A diagram which shows changes in the stock level of a business over a period of time.
Barrier to communication
Anything which prevents the flow of accurate information within a business.
Batch production
Producing a limited number of identical products.
Buffer stock
The minimum level of stock held by a business.
Centralised organisational structure
An organisation in which most decisions are made at head office.
Commission
Being paid a percentage of the value of a sale.
Communication
The passing of information form one person or organisation to another.
Competing Internationally
Finding a way to succeed against rival businesses located overseas.
Competitive advantage
An advantage a business has over its rivals that is unique and sustainable.
Customer engagement
The attempt to make a customer feel part of something rather than the outsider.
Customer feedback
Comments, praise, or criticism given to the business by its customers.
CV
A document created by an individual which sets out a person's qualifications, experience, and any other relevant facts that a potential employer may want to know.
Decentralised organisational structure
An organisation that allows staff to make decisions at a local or branch level.
Demographic
Relating to the population, such as average age, average income, and so on.
Differentiate
Show that something (in this case, a product) is different from similar things.
Distribution
The process by which goods and services move from the producer to the consumer.
e-commerce
Using the internet to carry out business transactions.
e-Newsletter
Regular updates on the activities of a business sent electronically to actual or potential customers.
Environmental considerations
Factors relating to green issues, such as sustainability and pollution.
e-tailer
An electronic retailer, in other words purchasing electronically, either by e-commerce or, more likely these days, mobile commerce (m-commerce).
Ethics
Moral principles or standards that guide the behaviour of a person or business.
Excessive communication
The passing on of too much irrelevant information within a business.
Extension strategy
Any strategy used to extend the product life cycle and prevent the product from entering the decline stage.
External growth (Inorganic growth)
Where a business increases its market share by taking over or merging with another business.
External recruitment
Appointing new employees from outside the business.
Flat organisational structure
An organisational structure with very few layers of hierarchy, resulting in managers being responsible for many employees.
Flexibility
The ability to switch quickly and easily from one task to another.
Flexible hours
A contract between a company and an employee that doesn't specify how many hours of work will be provided.
Flow production
Continuous production of an identical product in a factory.
Formal training
The official programme of teaching employees new skills in a business.
Freelance contract
An agreement over one job between a company and self-employed worker.
Fringe benefits
A non-financial method of motivating employees such as company cars and discounted products.
Function
How well a good or service fulfils its purpose.
Globalisation
When businesses operate on an international scale and gain international influence or power.
Gross profit margin
Gross profit as a percentage of sales revenue.
Hierarchical organisational structure
An organisation with many layers of management, therefore creating a tall organisational pyramid.
Imports
A good or service that is made overseas and sold in another country.
Informal training
Unofficial teaching of new skills to employees by colleagues or through use of the internet.
Insufficient communication
Too little communication, which might leave some staff under informed and demotivated.
Integrated marketing mix
A marketing mix that has a theme, with the elements all supporting each other.
Internal Growth (Organic growth)
Where a business increases its market share through the use of its resources (such as improvements to the marketing mix).
Internal recruitment
Appointing staff from within the business to a new role.
Job description
a short account of the main features of the job.
Job enrichment
Being given a range of activities and responsibilities that enable the worker to learn and to grow.
Job Production
Production of a single product which is customised to the consumer's exact requirements.
Job responsibilities
These are the things that someone is required to do in order to fulfil their role in a business.
Job roles
These are different positions within a business, where each position requires different levels of skills and training.
Job rotation
Having several tasks to do at work to relieve the boredom of doing the same thing all the time.
Just in Time (JIT)
Running the business with so little stock that new supplies have to arrive just in time before they run out.
Logistics
The process of ensuring the right supplies will be ordered and delivered on time.
Making human resource decisions
A department within a business that is focussed on managing employees.
Marketing mix
The four P's of marketing, which are product, price, promotion and place.
Merger
When two or more businesses join together to operate as one business.
Motivation
The desire to want to complete a task.
Multinational
These are businesses that produce goods and services in more than one country.
Net profit margin
Net profit as a percentage of sales revenue.
Ongoing training
Regular, scheduled teaching of new skills to employees within a business.
Organisational structure
The way in which the workforce is organised, usually a hierarchy with people reporting to managers all the way up to the chief executive officer (CEO).
Permanent contract
An agreement between an employer and an employee that work and income will be provided constantly into the long term future.
Person specification
A description of the type of person who would best fit the job, their character, their experience, and skills.
Post-sales service
Service received after the purchase is completed, perhaps because something has gone wrong or as a way of promoting customer engagement.
Pressure group
An organisation that aims to make a government or business change its decision making.
Procurement
The process of ordering the right supplies from the right supplier.
Product differentiation
The extent to which consumers see your product as being distinct from its rivals.
Product knowledge
How well staff know all the features of the products and the service issues surrounding the products, such as the precise terms of Kia's seven-year warranty on its new cars.
Product life cycle
How the sales of a product vary over time.
Productivity
Output per person per period of time.
Promotional strategy
A medium to long term plan for communicating with our target customers.
Quality Assurance
The checking of a product to make sure that it is fault free and of an acceptable standard throughout each stage of the production process.
Quality control
The checking of a product to make sure that it is fault free and of an acceptable standard at the end of the production process.
Remote working
Working away from a business office, usually using the internet.
Renumeration
The financial rewards from work in the form of a wage or salary.
Research and development
The investigation of new products and processes and turning this into saleable products.
Retailer
A shop or chain of shops, usually selling from a building in a high street or shopping centre.
Retention
The ability of a business to keep its existing employees, rather than leave to take a position with another employer.
Self-learning
Teaching yourself, perhaps by thinking why a problem occurred and making sure you learn from your mistakes.
Sponsorship
When companies pay to have a brand associated with an iconic individual or event (usually connected with sports or the arts).
Stock
The amount of raw materials, work in progress and finished goods held by a business
Stock market flotation
Listing company shares on the stock market, allowing anyone to buy the shares. This means the price can float freely (up and down).
Sustainability
Acting to ensure that natural resources are used responsibly, to protect the environment for future generations.
Takeover
Where one business acquires more than 50% of the shares in another business, allowing it to gain overall control.
Target setting
When you are set goals by a manager and your job is to achieve them.
Tariffs
Taxes charged on imported goods and services.
Temporary contract
An agreement between a company and an employee that work and income will be provided for a short period of time.
Trade blocs
A group of countries that have agreed to have free trade within external tariff walls.
Trade-offs
How having more of one thing may force you to have less of another, for example higher ethical standards may mean less profit.
Trust
Building a business relationship in which both sides know that the other won't let them down.
Unique Selling Point (USP)
Something that makes a product stand out from its competitors.
Viral advertising
Advertising using social networking to increase sales or boost brand awareness.

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